![]() 2 seller since making its debut in September 2017, during Lent will offer a limited-time Hatch Green Chili Impossible Burger, topped with white cheddar and sriracha mayo. M Burger, whose plant-based Impossible Burger has risen to be the chain's No. Jewel-Osco is offering an Ash Wednesday buy-one-get-two-free promotion for Pure Farmland plant-based proteins, which include burger patties and meatballs. ![]() Traditional meat, a $96 billion industry, rose less than 1% over the past year. 25 to surpass $1 billion, on top of 18% growth the prior year, according to Nielsen. sales surged 14% over the year ended Jan. So it's a bit deeper than whether it's just a meat product."Įven so, restaurants and grocers see an opportunity in the Lenten season to promote plant-based meat, whose U.S. "By going without that we are reminded of others. ![]() "What's behind the whole tradition in practice is to go without in order to be in solidarity with those who are hungry, with those who can't afford meat," Williamson said. Lent runs Ash Wednesday through Easter Sunday, April 12.īut "you risk losing the whole spirit of it," said Todd Williamson, director of the Office of Divine Worship at the Archdiocese of Chicago, if you substitute meat with a close copy. Faux meat products from the likes of Impossible Foods, made with soy, and Beyond Meat, whose ingredients include pea, rice and mung bean protein, do not run afoul of Lent's meat abstinence laws, which bar Catholics aged 14 and older from eating animal flesh on Ash Wednesday or any Friday during Lent, save for the aquatic kind. The explosion of plant-based proteins now offers more options, and a potential conundrum for the faithful: is it OK to indulge in juicy, beef-like burgers that ooze like the real thing but without the verboten animal flesh? Their "A More Mindful Burger" approach even extends beyond their beef offerings, as their chicken sandwiches, turkey burgers, and portobello mushroom sandwiches are also all-natural and additive-free (and totally delicious!).CHICAGO - Meat is forbidden on Fridays during Lent, driving many Catholics and other observant Christians to partake in fish frys, seafood specials and McDonald's Filet-O-Fish during the season. Epic's emphasis is on humanely raised and hormone-free beef, which definitely gives them a leg up over many other fast-food burger joints. Open since 2008, the original concept behind the restaurant was simple: to give people an opportunity to eat non-processed, all-natural food at a reasonable price (because we all still want the best for our dollar, right?!). ![]() As I typically only indulge a few times a month, I obviously want the best - and this is why I've come to love Epic Burger. In the years since then, I've actually come to appreciate a really good burger however, I can still be very picky about my meat. As I've mentioned before, I'm not a big red meat eater after my ten-year stint as a vegetarian and then pescetarian, red meat was the last protein I added back into my diet and the one I was the most hesitant about consuming. ![]()
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